![Still image of transgender woman applying E45 cream in Diversity in Advertising Award winning advert](http://assets-corporate.channel4.com/_flysystem/s3/styles/16_9_ratio/s3/2024-05/Channel%204%20x%20E45%20-%20This%20is%20me45%2017.05.2024.png?itok=_BQ5F2aZ)
E45 launches its Channel 4 Diversity In Advertising Award campaign, spotlighting Transgender journeys
Skincare brand E45 today unveils its Channel 4 Diversity in Advertising Award-winning campaign – shining a light on the lived experiences of Trans people with a new TV ad debuting tonight (Friday 17 May), backed by over £1 million worth of commercial advertising airtime across the Channel 4 network