5 Series, 26 Episodes
Coby Brooks, president and CEO of Hooters, boasts he has the best job in the world, but gets a shock when he goes undercover
President and CEO of convenience store empire 7-Eleven Joe DePinto believes in management systems, but when he works on the frontline he discovers that some of his systems are failing his staff
Larry O'Donnell is the CEO and president of the largest waste management company in North America. He undergoes an emotional and eye-opening journey, which changes how he runs his company.
Herschend Family Entertainment runs several large themed amusement parks in America. Chief Executive Joel Manby goes undercover to find out how the recession has affected his staff.
Rick Arquilla, CEO of Roto Rooter, North America's largest plumbing and drain cleaning business, works undercover at his firm, but struggles to use the systems that he himself designed
When e-commerce tycoon Michael Rubin works undercover in the frontline of his own business, he fails all his productivity targets, injures a colleague and mishandles a difficult customer
David Rife, an owner of White Castle, the oldest fast-food chain in the US, wants to improve the business his grandfather founded 88 years ago, so he poses as a new recruit in the company
Churchill Downs owns America's most famous horse tracks, including the home of the Kentucky Derby. Chief Operating Officer Bill is scared of horses, but steels himself to go undercover...
Chris McCann, president of 1-800 Flowers, gives up his executive office for an apron and a set of clippers to work on the front line