The big idea of the Sharing Economy is to use the unrivalled potential of the internet to enable people to share their things more effectively – with some Silicon Valley techies taking a slice of the pie, of course.
It’s one of the most popular kinds of start-up, because you need nothing other than a good idea of something to share, and then a website that hooks people up. Successful examples are everything from car sharing (Lyft), through to house sharing (Air BnB), and even totally mental things like dog borrowing (borrowmydoggy.com).
Some people think it’s brilliant – others say it’s kicking down the doors of regulation that keep consumers safe.
If you’re interested in finding out more about the sharing economy: