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20 Nov 25 News Release

Channel 4 Sales and Great Strike Long Term Ad Sales Partnership

Channel 4 Sales has been appointed as an advertising sales partner in the UK and Ireland for the Great Network, owned by Narrative Entertainment, the UK’s largest independent free-to-air broadcaster. The multi-year partnership, kicking off in January 2026, expands Channel 4 Sales’ scale, bringing

20 Nov 25 News Release
A pink plus sign growing as a carrot in a vegetable patch, with a greenhouse in the background

Channel 4 Sales secures new UKTV sponsorship deal as Plusnet sponsors key U&Dave strands

Channel 4 Sales, the advertising sales representative for UKTV, today announces it has secured Plusnet as the sponsor for two key U&Dave programming strands. Internet service provider Plusnet will sponsor Weekday Primetime on U&Dave and U&Dave Comedy across U’s streaming platforms, as well as having

20 Nov 25 News Release

The Great Peep Show Christmas Bake Off

Stars of Channel 4’s multi – BAFTA winning sitcom Peep Show swap awkward encounters for icing sugar as they step into the iconic Bake Off tent for this year’s Christmas Special.

19 Nov 25 News Release
It shows Vogue Williams and Danny Campbell sitting on a coach and chatting to someone slightly off camera

Vogue Williams and Danny Campbell Host Filtered Interiors the new branded vodcast by Channel 4 and Wayfair

-The first partnership between Channel 4 and Wayfair will feature Ferne McCann, Donna Preston, Ade Adepitan, Kiell Smith-Bynoe, Fatiha El-Ghorri and Kojey Radical – Channel 4 today announces it has partnered with Wayfair on its first-ever social branded entertainment original content vodcast

18 Nov 25 News Release

Stand Up To Cancer returns this December with new campaign by Channel 4 and Cancer Research UK to drive awareness of NHS cancer screening programmes and raise funds for groundbreaking cancer research

Davina McCall, Adam Hills, Clare Balding, Meera Syal, Krishnan Guru-Murthy, Jessie J, Rosie Jones, Hugh Bonneville and Hannah Fry are amongst the celebrities supporting the campaign.

17 Nov 25 News Release
There is a Channel 4 logo to the left-hand side and then in a stacked layout it says Smart Ad Engine on a white background.

Smart Ad Engine: Channel 4 Sales enables SMEs to connect with the power of TV advertising

Channel 4 Sales is launching Smart Ad Engine , a comprehensive GenAI service which makes it easier than ever for SMEs to advertise on TV. SMEs can access Smart Ad Engine at no cost to generate bespoke, indicative TV ad creative within minutes based on their existing online footprint and social media

14 Nov 25 News Release

Star contestants announced for Taskmaster's New Year treat Big Zuu, Jill Scott MBE, Rose Ayling-Ellis MBE, Sam Ryder, Susie Dent

Big Zuu, Jill Scott MBE, Rose Ayling-Ellis MBE, Sam Ryder, Susie Dent as Maisie Adam takes home series 20 trophy and joins the Champion of Champions IV line up.

13 Nov 25 News Release

Denise Welch, Sophia Di Martino and Tom Hanson join Josh Pugh in Channel 4’s new comedy series Stepping Up from Roughcut Television

Filming has started in the West Midlands for Stepping Up, a brand-new six-part comedy series written by and starring Josh Pugh (Sneakerhead, How Are You? It's Alan (Partridge)), directed by Jack Clough (People Just Do Nothing, Things You Should Have Done) and produced by Roughcut Television (Big

13 Nov 25 News Release

Channel 4 Outpaces the Major Streamers for Second Month Running as Records Tumble

Channel 4 was once again the fastest growing of the leading commercial streamers last month. Retaining top spot for a second month running, October saw Channel 4 set industry benchmarks while smashing records including an all-time high for youth streaming. After a September in which its streaming