Skip to main content
Press
  • Images
  • Listings
  • Log in
  • Register
  • Press Office: 020 7306 8444
  • News
  • Videos
  • Interviews
  • Press packs
  • About Press
    • About Press
      • Contact us
      • Register with us
      • Corporate website
More
  • Images
  • Listings

British public spooked by mysterious virtual reality gaming innovation

Category: News Release
Back to news
13 March 2018

On Saturday 3rd March Channel 4 left viewers bamboozled when the broadcaster aired a brand new primetime TV ad promoting state-of-the-art tech innovation. The AzanaBand, claimed to be ‘the world's first sensory gaming device’ which simulates happiness, fear and pain.

 

Contacts

Registered users only

Share this content
  • Print this page
  • Share on Facebook
  • Share on Twitter

More news

More news
News Release

Narrow Escapes Returns to Channel 4 for a third series with New Waterways Adventures and a First-Ever Journey into Scotland

21 May
News Release

Tesco launches ‘Now We’re Cooking’ campaign after Channel 4's Diversity in Advertising Award Win

21 May
News Release

Channel 4 Annual Report 2025: Stable revenues, financial discipline and continued investment in British content in a challenging market

20 May
News Release

Channel 4 announces ongoing external review of contributor welfare on Married at First Sight UK 

18 May

Share this video

Please note terms and conditions apply, and are accessible via the link at the bottom of the page. By taking these embed codes you are agreeing to the terms and conditions. This clip is for promotional use only. Please credit Channel 4 and include transmission details.