5 Nov 2019

Target Voter: How the parties are targeting you online during the election

With Parliament dissolving tonight, what’s been dubbed the most important election in a generation will be in full swing by tomorrow morning.

With Parliament dissolving tonight, what’s been dubbed the most important election in a generation will be in full swing by tomorrow morning. And there’ll be no escaping it. It will be on your TV screens, in your newspapers, and from time to time, on your doorstep.

But one of the most important battlegrounds will be on social media. So throughout the election this programme will be wading into the murky waters of political advertising online to work out how the parties are targeting you.

#TargetVoter will uncover what’s really happening in the not-always-transparent world of digital campaigning. And we need your help – if you’re targeted by a political ad online and you don’t know why or by whom – then email it to us at targetvoter@itn.co.uk.

As well as this special series, our FactCheck team will be examining the claims made by all the major political parties and holding them to account – and we will continue to report what they find. Today we’ve been looking into a claim made by Michael Gove that the transition period could not be extended.