The department’s brief is centred around 8pm on C4 and primetime on E4, although we place series right across the schedule of C4, E4 and More4.
The team commissions iconic features shows like Amazing Spaces and Escape To The Chateau, competitive series such as The Great British Bake Off, innovative formats like Flirty Dancing, noisy doc series like Mums Make Porn, E4 reality series like Shipwrecked and Celebs Go Dating, and much more besides.
What we’re looking for
We are always on the hunt for original and entertaining takes on features-style subjects like food, parenting, sex, dating, health, money, homes and travel. For both Channel 4 and E4 we want popular primetime formats that will deliver a young audience but also have broad appeal. For More 4 we want more uplifting series and across the portfolio we are keen to find vehicles that are authentically shaped around both new and established talent. Whatever the idea, we want series that are warm and joyous, entertaining and escapist.
Tonally, we love ideas that create a world or evoke an atmosphere. Bake Off creates a sense of celebration and event in the tent, Flirty Dancing brings alive the romance of Hollywood glamour, and Joe Lycett’s Got Your Back is an authored comedy take on a consumer show.
8pm Modern Lifestyle Programming
At 8pm, the cornerstones of our slate are our broad returning series focussed on traditional features territories, like Location, Location, Location, The Supervet: Noel Fitzpatrick, Food Unwrapped, and Jamie’s Quick and Easy. We want to extend our slate to include lifestyle programming aimed more deliberately at a younger generation. Millennials aren't buying houses and they get their design inspiration on Pinterest. We want to commission shows that reflect this and broaden our 8pm offering, without alienating the older audience. What are the new ways we can attack subjects that work well at 8pm, such as interiors, food, health, beauty and travel?
Noisy Formats for Primetime C4
The TV landscape is more cluttered than ever, so we’re looking for ideas that really make some noise and stand out – whether that is in scale or subject matter. We want to push boundaries with funny, broad formats for 9pm or 10pm – like our upcoming series Mums Make Porn and The Restaurant That Makes Mistakes, which is set to challenge the way we treat those living with dementia. What ideas can we explore that will both generate some noise in the press and challenge the way the public think about contemporary issues?
Broad, Shared Viewing on C4
We are the home of warm weekend viewing like Escape to the Chateau and Great Canal Journeys. We still want more heart-warming series aimed at all the family. We’re particularly looking for authentic vehicles for national treasures where the viewer can learn about their personal passions or unique skills in aspirational and escapist situations.
We’re looking for funny, marketable, feelgood ideas for E4; particularly the next surprising, scaleable and returnable brands for the channel – anything from big stripped reality series, funny lifestyle series like Sex Clinic or Don’t Tell The Bride, or a low-cost clip show. We’re also looking for tribes that could create the next great gang show in an original format. Comedy and humour is at the heart of the channel, and whatever the idea, we’re unashamedly looking to entertain.
On More4, we want uplifting and joyous access pieces with real life drama gently unfolding in stunning settings such as The Yorkshire Dales and the Lakes.
Additionally, the success of Emergency Helicopter Medics and 999 On The Frontline shows that there is an appetite for access that is more in the moment, so what other services and institutions should we be following on More4? We want contemporary history pieces with broad talent who have the right level of knowledge and expertise. Finally, we want to hear clever entertaining formats such as Car SOS that would appeal to a More4 audience.