Our vision
4 Digital Group is a partnership that we believe can secure the future of commercial digital radio, putting radio back where it belongs – at the heart of a multi-media, multi-platform UK.
We bring together a powerful alliance of creative, marketing, retail and technical expertise focused on delivering our ambition to:
- give listeners a distinctive and different experience of radio through the creation of compelling new stations, content and services;
- provide a level of marketing never before seen in commercial digital radio; and
- drive the introduction of innovative, attractive and affordable receivers.
4 Digital Group has the skills, resources and reach to create compelling content, to market that content effectively, and to work with equipment manufacturers and retailers to achieve Ofcom’s goal of transforming the impact, profile and take-up of digital radio in the UK.
