With so many risks associated with sun bathing, from premature aging to skin cancer, the only safe way to achieve that golden glow is with a little help from self-tanning lotions.
But this is not a look that is easy to achieve. From streaking, patching and the dreaded orange glow, achieving that healthy two-week holiday look can be a bit tricky. Top celebrity make up artist Armand Beasley gives us his top tips on how to look that like a bronzed beauty without going near the sun.
Start with the ankle and foot first, and then work up the body. On you legs go in long sweeping movements towards the heart area.
On areas like your knees and elbows, go in a slight rotation and use a mitten if you can.
To avoid a patchy tan, every two days exfoliate so that your colour fades gradually.