Four Rooms

Second Live Chat with Jeff Salmon

Interviews

Jeff Salmon

Wednesday 29 June 2011

Jeff did his second online chat after Episode 6. Read the full interview here.

Four Rooms dealer Jeffrey Salmon was online after Episode 6 chatting live on Twitter and Facebook, answering all your questions. Here's the interview in full:

Twitter:

Q: @WarGit:
Do you see your role as driving/shaping the market, or just anticipating it?
A: @JeffSalmon:
I see my role as driving, shaping and anticipating, people follow decoratum and my tastes.

Q: @ashleyst78:
Love your gambling ways Jeff, are your die loaded?
A:@JeffSalmon:
No, of course the dice aren't loaded and I give the dice as a momento at the end of each deal.

Q: @ MattDouse:
How much would you give me for a kinder egg with a wasp inside?
A: @JeffSalmon:
It depends on whether the wasp is alive or dead!

Q: @LukeVernonuk:
How much profit did you make from those photos on tonight's show Jeff?
A: @JeffSalmon:
I couldn't possibly tell you, you'd get very jealous indeed.

Q: @effypie:
More importantly, who designed the scarf? Looks Louis Vuitton I reckon.
A: @JeffSalmon:
My scarf is Alexander McQueen 2008.

Q: @Furlo:
You were all prepared to pay for £10k for that bar. How much for the bar & how much for the designer & Elton's name on it?
A: @JeffSalmon:
The seller of that bar was deluded, he could have got £12k-15k at a push.

Q: @ Mark_S66:
What's the worst buy you ever made?
A: @JeffSalmon:
Worst buy I've ever made was a mouldy Snickers bar from a newsagent in Hackney.

Q: @connorthecomic2:
Jeff, on Four Rooms, do you treat the potential sellers differently to how you would in an ordinary deal?
A: @JeffSalmon:
Yes I do treat the sellers differently, I know that I'm in a competitive situation.

Q: @ RufusMousley:
How much are your dice worth?
A: @JeffSalmon:
The value of my dice? If you have to ask you can't afford.

Q: @WarGit:
Do you collect anything for your own pleasure and, if so, what?
A: @JeffSalmon:
If you collect what you deal in you become a serious rival to your customers.

Q: @AntiqNewsFairs:
A storming show tonight, is there going to be a follow-up show on the selling on?
A: @JeffSalmon:
No that's not what the show is about.

Q: @danni__high:
Jeff, would you ever consider selling your scarf if #fourrooms was on the go in a couple of decades time?
A: @JeffSalmon:
I'm contemplating putting my scarf up for a charity auction at the end of the series.

Q: @D_MarieGoretti:
Are you interested in the rare Marilyn Monroe Sketch that will be on next Tuesday's show?
A: @JeffSalmon:
Couldn't possibly tell you. Watch and see.

Q: @CronoYellow27:
Hi Jeff, is there such a thing as a wanted list from clients, or is it a case of buying with them in mind?
A: @JeffSalmon:
Interior designers give me wanted lists but more often than not I buy what I like.

Q: @ashleyst78:
How long does it take to film a sale? I guess there's lots of waiting round.
A: @JeffSalmon:
It takes 20 days to do 8 shows, you do the maths.

Q: @joe_lemer:
Loving the show. How much do you reckon my set of all 40 blue peter annuals are worth? Dates from 1960's onwards.
A: @JeffSalmon:
We do a valuation service on JeffSalmon.tv, £8.99.

Q: @ActualColour:
Once people have seen the show and know the price you pay, doesn't that affect the price your customers will pay?
A: @JeffSalmon:
No being seen on Four Rooms doesn't affect the price - I work on a very fair mark up but I've got mouths to feed.

Q: @poptweetz:
You are highly entertaining on the show. Got any advice for wannabe entrepreneurs?
A: @JeffSalmon:
Yes. Tweet Emma and wear leather trousers!

Q: @Jsnmb4:
What has been your most profitable item ever? What percentage profit did you make?
A: @JeffSalmon: I don't reveal my profit margins. What's your salary?

Q: @Delreeve:
Have you ever thought of doing stand up comedy? I think you would do well. A: @JeffSalmon:
Thank you, will you consider being my manager?

Q: @LucyWeather:
Did you see something exciting in the box of photos the others missed?
A: @JeffSalmon: Of course I saw something in those photos - that's why I'm Jeff Salmon, the maverick.

Q: @hunystar24:
Please say you're gonna do another series of Four Rooms!
A: @JeffSalmon:
Want another series? Only if you beg!

Q: @pixelfinity:
Was it the content of the images or was it the photographer that caught your eye?
A: @JeffSalmon: The hidden content that only I appeared to see.

Facebook:

Q: Ben Hagger:
When you roll the dice, even if the worst situation happens, do you still think it is a good deal? Like today, would you have been happy to pay £60,000 for the table? Also, if there is a second series of the show, will you stay for it?
A: Jeff says:
Yes would have been happy to pay £60k because I probably could have sold it for £65k. WHEN there's a second series of course I'll be on it.

Do you use your dice and scary face-pulling tactics to intimidate sellers in your everday job?
A: Jeff says:
I use the dice once a week, not to intimidate but to stop me getting bored.

Q: Ben Hendrich:
Where can I buy some of the work you own?
A: Jeff says:
To buy some work from me go onto decoratum.com

Q: Ashley Halliday:
I love your approach (presumably outside the Four Rooms you are the same!). But I can't believe it always works in your favour - What's the biggest loss you've ever had?
A: Jeff says:
Mind your own business but I promise you I lose as often as I win.

Q: Emma Davies:
WOW to your deal with Martin. How much do you reckon you could sell this collection or individual photographs for? And WHO are you hoping to sell them to?
A: Jeff says:
I was worried about the copyright of Martin's collection, and that's all I can say for now.

Q: Munuse Savash:
Hi there just wondering how much a real lion and polar bear head and skin rug would cost?
A: Jeff says:
£3k+ for your rug.

Q: Vinny Baker:
Why are you so serious? Maybe if you smiled you might get more deals? A: Jeff says:
You obviously don't play poker.

Q: Ian Goldsmith:
What was in those photos?
A: Jeff says:
The contents of those photos is for me to know and you to guess.

Q: Dean O'Brien:
Do you have any idea who the photographer was who took the images which you bought?
A: Jeff says:
No idea who the photographer was.

Q: Chris Jones:
Hi Jeff, what is the most you have paid for an item?
A: Jeff says:
Most I've payed was 7.5million for Andy Warhol painting.

Q: Sarah Balogh:
Do you know what is coming into the building before it is brought in to give you time to research it? Or is the first time you see it just before you have to make the offer?
A: Jeff says:
We have between an hour and three hours to research the items which is jack all.

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