Latest Channel 4 News:
Ageing slowed by fewer calories
'Jacko's drug use concerned family'
PM hails solidarity over Iran row
Few problems after cyber attack
The Killers back trafficking campaign

Online gamers prefer gender swap

Updated on 04 March 2008

Source PA News

Online gamers frequently choose characters of the opposite sex, university research found.

The study discovered that 68% of women who played computer games online have chosen male characters, often to ward off unwanted attention from men or to gain the upper hand over opponents.

Meanwhile, more than half of men who played games online adopted a female persona so they could "flirt" with other characters or avoid being targeted by fellow gamers, the Nottingham Trent University study found.

It surveyed more than 100 online players and discovered that one in five who enjoyed games such as World of Warcraft and Final Fantasy over the web found it easier to socialise via online gaming than in reality.

Two in five people also used gaming to escape personal problems, the study found.

Zaheer Hussain co-wrote the report - entitled Gender Swapping and Socialising in Cyberspace - at the university's International Gaming Research Unit.

He said: "It seems that women gender swap for a variety of reasons, such as to avoid unsolicited male approaches on their female characters, or because they felt male characters were treated better by other males during the course of the game.

"Gamers were also playing to escape personal problems or to change their mood. The games are often seen as a means of escape and a coping strategy which gamers use to distract themselves from having to deal with other problems."

The research is published in American journal CyberPsychology and Behaviour.

Professor Mark Griffiths, who co-wrote the report, said: "The laid back means of communication in the virtual world was seen by some participants as more pleasant and satisfying than the real world; it is viewed as a world where everyone can speak their mind and be heard.

These news feeds are provided by an independent third party and Channel 4 is not responsible or liable to you for the same.

Send this article by email


Watch the Latest Channel 4 News

Watch Channel 4 News when you want

Latest Science Technology & Environment news

More News blogs

View RSS feed

Swine flu: what to do

(Getty)

Up to date advice and information on the swine flu outbreak.

Most watched

Most watched

Find out what's getting people clicking online this week.

Right now on Twitter

channel4news

@keith_wilson Re. the Twit/Twitterer debate, the internet's a linguistic wild west. As long as you know what we mean, isn't that enough?

Today at 15:59

Follow us

How to tweet

How and why to follow the Channel 4 News family on Twitter.




Channel 4 © 2009. Channel 4 is not responsible for the content of external websites.