Woolies visitors top a million
Updated on 02 July 2009
One million shoppers have logged on to the new Woolworths.co.uk site in its first week of trading.
In the past seven days, consumers have ordered more than a tonne of its pic 'n' mix sweets - with cola bottles proving the most popular.
Clothing from the Ladybird brand, back to school kit, party accessories and inflatables had also done well, Woolworths said.
But solid sales figures have not been released by the company.
Nick Bubb, a retail analyst at Pali International, said: "Looking and buying are two different things.
"You can have tons of people looking in the shop windows in a shopping centre but it doesn't translate to money in the tills."
The high street chain collapsed into administration amid plunging sales and mounting debts more than six months ago.
New owner Shop Direct, which bought the brand name in February, has kept the recognisable red logo and many of the products Woolies was best known for, including CDs, DVDs, children's party and fancy dress, technology and toys.
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