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Further worries over data pimping
Further worries over data pimping
Last Modified: 23 Jun 2008
By:
Benjamin Cohen
Benjamin Cohen discusses concerns that sensitive information is being passed on when companies outsource their marketing strategies.
Sensitive personal information, including your sexual orientation and even your credit card details, is being passed on by UK businesses to third parties.
The sharing of data happens when marketing strategies used to boost sales are outsourced to other companies, and is often within data protection laws.
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