The residents of Boston view their cars as more than just a machine getting them from A to B. Kris needs to tackle this head-on, spreading her message from the community centre, the bingo hall and the local market. She even pitched her campaign at Boston United's football club during halftime, where she was booed off. As one resident puts it: 'I've worked all my bloody life for what I've got there. I'm not going to let some toffee-nosed twit tell what I can do and what I can't do.'