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What Can I Do About It?

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The Karma Banque logo

The Karma Banque logo
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Karma Banque

Have you ever thought of boycotting a company's products but weren't sure if what you were going to do would have any effect? If so, KarmaBanque could be for you. This 'virtual boycott platform' allows you, the concerned consumer, to set up or join a boycott of your unethical multinational of choice – and measure its impact.

KarmaBanque does this by producing a measurement – the 'boycott profitability ratio' – based on the value of a company's stock in relation to its sales during your boycott. KarmaBanque then awards Karma dollars (not to be confused with real, dirty greenbacks) to those who have fought longest and hardest for a more ethical marketplace.

KarmaBanque says it's not trying to 'bring down capitalism', just companies who seek short-term gain at the 'long-term expense of the world community’. They're inviting you to 'call your friends, create a campaign and cross your fingers'. So, ready to play for big Karma bucks?


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