Channel 4's daytime schedule is already strong and delivers significant audiences through evergreen shows such as Countdown and Deal or No Deal. There are opportunities at 5pm but they will need to compete and sit alongside daytime juggernauts such as Come Dine With Me and Coachtrip. The criteria for all shows submitted for this slot is that they must be able to be stripped across the week and will make a substantial impact in what is an increasingly competitive part of the schedule. Tone and approach really matter - we are looking for distinctive ideas which have scope for 30 and 60 minute slots. We are open to talent-led vehicles, factual entertainment formats, game shows and quiz concepts.