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honda cog ad directed by ben walker

trojan viral by ed robinson

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Friday 27th April 2007
9.30am

Confirmed speakers include:

Ben Walker
Ben started his career at Leo Burdett back in the late '80s, and since then has worked at Simons Palmer, Clemmow Johnson and TBWA before moving to his current company, Wieden + Kennedy. He is creative director for Lurpak and Visit Wales, and was also part of the team that won four silver pencils, two Cannes Golds, three One Show Golds and a Best in Show award for Honda's Cog.

Ohna Falby
Ohna started work at a commercials production company in Paris before moving to New York to study filmmaking and creative writing. In the mid 1980's she came to London and worked at production companies including BFCS, The Producers, Cowboy and Tiger Aspect, before becoming Head of Commercials production at Exposure Films / HSI London. In 2006 she joined Danny Kleinman and Ringan Ledwinge's new production company, Rattling Stick. She also works as an independent producer, managing young unsigned directors, developing film projects and producing short films.

Ed Robinson
Ed co-founded the Viral Factory back in 2000, on the back of a $10,000 video of a man inflating a raft and meeting a rather unfortunate end. Within three months the video had been seen by 500,000 users, and the concept of viral marketing was born. Since then he has worked on award-winning adverts for Ford, Remington and Lynx, whose Ravenstoke viral advert has been viewed over 10 million times.

Richard Burdett
Richard heads up 4Creative, Channel 4's in-house communications company that has produced award-winning brand identities for leading programmes such as Lost, Desperate Housewives, Green Wing and Shameless. Before that, Richard was based at Saatchi & Saatchi.

Apply online to be assessed by a judging panel. More details to follow - make sure you're signed up for updates at inspiration@ten4magazine.com.

Sessions are subject to change, please check back for updates.

Please note: TEN4 has now re-branded as 4Talent magazine: visit the new site at channel4.com/4talentmagazine.