Tavistock railway station: Property Snakes and Ladders

Episode Information Tavistock

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Contents:

Date Published:
14/07/2009

In Tavistock, Devon, ex-carpenter Colin Rodgers and wife Jenny have done very well out of the rising property market in the last nine years. They’ve built up a portfolio of eight buy to lets across the UK.

Jenny and Colin with Sarah Beeny outside the station

But now the housing market has turned and they’re risking it all for a grade two listed Victorian railway station, which has been left to crumble back into the edges of Dartmoor for the past 40 years.

For Colin and Jenny this enormous restoration project also marks the start of a whole new chapter. Tired of the daily grind, they’re hoping that once converted the old railway will provide them with a brand new business they can do together – running a top end holiday rentals business. The fact that they’ve never done it before and don’t know the area isn’t going to take the edge off their aspiration.

They're drawing on their own experiences of holidays and time-shares - not the most comprehensive research, especially when it’s good value family lets that are in demand in Tavistock - and not top end luxury.

The Budget

Sarah's worried that Colin and Jenny think managing a few buy to lets is the same as running and launching a brand new holiday business in a very competitive part of the UK. This is a completely different ball game. They bought the railway station for £325,000 and have a budget of £290,000. They’re estimating an annual revenue of a stratospheric £140,000 a year, which would make them a 22 per cent return on their investment - over three times the industry average.

Colin and Jenny have fallen in love with the old railway station and Sarah's worried that haven't thought through how it stacks up as a new business venture. With 150,000 holiday lets in the UK, and 8000 in Devon alone, competition is rife. The station needs to be top class to demand top prices, but with its tricky rooms and being overlooked by housing at the back, it’s less than ideal. Of the 38,000 holidaymakers visiting Tavistock each year, most are either families or retired, and they’ll spend on average £954 a week on a holiday let.

The Plans

At least their conversion plan makes sense. They’re going to split the building into three separate units, one with three bedrooms and two with two bedrooms.

Tavistock Station, before redevelopment

So far so good, but there’s a problem with all three properties, and especially the middle property: the lack of any decent living space. Upstairs is OK, where a mezzanine floor will have a good size bedroom and bathroom. But downstairs is a real squeeze, with a second bedroom and bathroom, tiny kitchen and cramped living room. To the rear, under the platform canopy, all three lets will have an area with no real use overlooked by the estate next door, and without a single view.

With our unpredictable weather, internal living space is vital for UK holiday accommodation and, with the council on side, this old platform would provide a fantastic kitchen diner for each unit, as well as leaving room to get an extra bedroom in the two two bedroom units. To solve the problem of outside space, Sarah suggests going to the front of the station and giving each let its own private garden where guests can enjoy the views.

Covered platform area at the rear of the station

Along with good living space, it’s bedrooms that generate income in holiday lets. The three bed layout works, but Colin and Jenny are missing another trick with the two beds. They could easily fit another bedroom on the mezzanine floor, giving the accommodation a much more profitable layout. Even with all these ideas together, it’s not going to generate Colin and Jenny’s fantasy £1700 a week - but it might nudge them nearer the £1300 a week average.

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Comments

  1. It was interesting to see the Tavistock railway station development in Property Ladder, and the outcome achieved by the owners. In that program, Sarah featured another railway station development, also now holiday accommodation. I missed the name and location of that property, and would welcome a posting with this information if anyone can help.
    Posted by Anne Zafer on 07/10/2009 09:29:36
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  2. Dear Colin and jenny, i was interested inyour property. We(our family) ,used to live in Okehampton and were considering moving back so wanted to see what the peroperty market was like in the same area, if you know wat i mean . Iam delighted to see that you have really made a go of this property and it looks really so lovely i wouldn't mind staying there myself . I have just watched it on channel 4 and enjoy all typesof this sort of programme , very interting to me. Anyway I wish you both the best o luck in the future and i do hope that things work out for you and i will certainly recommend your railway holiday let to any friends of mine. Well all the best to both of you.
    Posted by hazel fixsen on 24/09/2009 13:51:56
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  3. We were very interested in the Tavistock Railway Station Programme as we stayed at the property. The owners were most welcoming however we wonder whose idea it was to cram two bedrooms into the roof void in the ticket office. It meant that only a double bed could be supplied crammed under the eaves. After watching the programme it would seem that they were advised by the tv team to change to this layout. There seems to be a lack of awareness that it is not only famillies that go on holiday and that people that are free of children also like to have accomodation that suits them. This target market also tends to have the most money. I have noticed that this is a theme that runs through most Property Ladder programmes that the advice is that everything is targeted at families. My experience of better quality housing is that requests to rent or buy from child free couples out number family enquiries roughly 7 to 2. I wish the owners of Tavistock station lots of luck with their station house project that was just starting.
    Posted by Mrs McCann on 23/07/2009 14:56:38
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  4. Love the programme and couldn't agree with Sarah more about the importance of a well-designed, easy-to-navigate website to promote a holiday let or indeed any business. However, she was way off the mark with price - a contemporary website can be yours for a lot less than ?3000 to ?4000 and we should know! It's what we do.
    Posted by Jill Ledgerwood on 22/07/2009 13:17:00
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  5. In June this year, my husband and I and another couple stayed at Tavistock Station. I was therefore very interested to watch Property Snakes and Ladders. While Sarah Beeney has made valid points in previous visits to properties, I did feel that she was off the mark with Tavistock Station. She did not seem to grasp the fact that Colin and Jenny wished to make this an up market project - there are countless family geared holiday lets but certainly a lack of luxury lets. For me Tavistock Station has the appeal of catering for couples who are looking for a certain class of accommodation. I found the programme disappointing in that there was very little on the finished project. What makes Tavistock different is the attention to detail in all aspects - each house is decorated very differently and furnishings have been very carefully chosen. The whole charm is in the fact that there is no repetition in any house. Colin had some very interesting stories to tell on how certain decoration came about! As for the station platform. True, we had glorious weather during our stay which allowed us to eat all our meals and enjoy barbeques every day. But, it is a renovated STATION and without the platform it would lose that authenticity. I cannot in all honesty say that the houses overlooking the platform were intrusive. Had we wanted we could have sat at the tables supplied at the front. There was no mention of the private access path between the station and Tavistock town. I have no doubt that Sarah Beeney knows her stuff, but she is not always right! Property Snakes and Ladders is not soley about her suggestions and she must allow people to be individuals. I think Colin and Jenny have done extremely well. Okay, maybe they had teething problems at the start but they really are on track now. These holiday lets offer something unique and for me personally I am prepared to pay that little extra to have that. Good luck to them!
    Posted by Liz Turner on 19/07/2009 13:27:43
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  6. Great programme last night. Had me shouting at the TV as usual at the supposedly 'experienced' developers. Being a web designer myself, I wholeheartedlty agreed about how important a well designed website is for a holiday home letting business!
    Posted by Alex Peterson on 15/07/2009 12:53:44
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  7. Gotta love Sarah but you could see she was outside her comfort zone with the website recommendation. Sure, the old one looked out of date, and sure, they didn't have photographs of the property yet, but how long until? So, when they do get pics, they'll want to upload them. The graphics become a little redundant. So, lots of money on graphics for what .. four weeks? OK, two problems. One: you don't have to spend all that on graphics to have an up to date website, and heavy graphics don't make a website up to date. Actually people are moving to mobile devices so need lightweight, flexible websites. I wonder if that site would display on your phone. Two: No mention of marketing the site. It's OK to spend that budget, but half of it needed to be spent on search engine optimisation otherwise the site won't get traffic. A nice site **might** convert visitors into bookings. But you need the traffic first. Spend the money on search engine optimisation first, then make changes to your website to test what improves conversion.
    Posted by John Allsopp on 15/07/2009 11:04:51
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  8. I've stayed at the Station and I think Sarah was quite unkind about the stations renovation. I was lucky enough to be shown around all three houses and they are beautiful. Sarah concentrated on the Ticketing Hall which is the smallest house, but it is still a unique, quirky and fun place to stay as well as being stylish and homely. The other houses are much bigger and just gorgeous, but they failed to highlight this in the programme. I think Sarah is just too negative and as for walking through a lounge in your dressing gown on holiday - who cares! I would definitely recommend staying there, everything is wonderful, including the views and Tavi town which is really also quite unique.
    Posted by Louise on 15/07/2009 11:04:24
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